In a recent conversation with my business coaches, I was talking about the fact that I keep my clients’ needs at the top of my list. I have regular calls and emails with them, I ensure that we have a list of things that we are working on each week, and I let them know what’s going on all the time as we navigate their Internet marketing and social media needs.
This sounds good, but I was, in fact, lamenting that although I do all of these things for my clients, I do not do pay enough attention to them for my own business. Do you know what they said?
Stop Putting Yourself At The Bottom Of Your List!
They were right. The fact is that I constantly tell my clients how important it is to keep their service offerings current, their clients and their ‘tribe’ informed and in touch, and their networking contacts fresh. I tell them these things because they are TRUE! But I always let this area of my own business lapse. I focus on it for a while and then I get too busy and let it go again. Instead of keeping on top of it, I am always playing catch up.
I have decided that it’s time to take my own advice, and so as you know I am building my very first team of subcontractors, after working alone for about 13 years. I have decided that my business is just as important as my clients’ businesses. We are not apples and oranges (now you get it!). We all deserve the same attention.
The fact is, my client load right now is full. I have a waiting list for work in June and July. So really the attention needs to turn to my own business in order for me to be able to grow, and for me to be able to grow with my clients too!
Look for an exciting announcement from me early next week about a new program I am launching. It’s going to be great, and finally I am looking after my own business the way it deserves! (and thanks to my wonderful team members, it will get the TLC that I show my clients!)
Fantastic my Friend… You are Amazing!
Thanks! 🙂